Privacy Policy

This policy applies between you, the user of this website and Guilt Lingerie, the owner and provider of this website. This policy applies to our use of any and all data collected by us in relation to your use of the website.

1. Scope of this Policy

This policy applies only to the actions of Guilt Lingerie and users with respect to this website. It does not extend to any websites that can be accessed from this website including, but not limited to, any links we may provide to social media websites.

2. Data Collected

Without limitation, any of the following data may be collected by this website from time to time:

2.1 Full name;

2.2 Contact information such as email addresses and telephone numbers;

2.3 Demographic information such as post code;

2.4 Financial information such as credit/debit card numbers;

2.5 IP address (automatically collected);

2.6 Web browser type and version (automatically collected);

2.7 Operating system (automatically collected);

2.8 A list of URLs starting with a referring site, your activity on this website, and the site you exit to (automatically collected).

3. Our Use of Data

3.1 Any personal data you submit will be retained by Guilt Lingerie.

3.2 Unless we are obliged or permitted by law to do so, and subject to Clause 4, your data will not be disclosed to our affiliates or third parties.

3.3 All personal data is stored securely in accordance with the principles of the Data Protection Act 1998. For more details on security see Clause 10.

3.4 Any or all of the above data may be required by us from time to time in order to provide you with the best possible service and experience when using our website. Specifically, data may be used by us for the following reasons:

3.4.1 internal record keeping;

3.4.2 improvement of our products and services;

3.4.3 transmission by email of promotional materials that may be of interest to you;

3.4.4 contact for market research purposes which may be done using email, telephone or post. Such information may be used to customise or update the website.

4. Third Party Websites and Services

Guilt Lingerie may, from time to time, employ the services of other parties for dealing with matters that may include, but are not limited to, payment processing, delivery of purchased items, search engine facilities, advertising and marketing. The providers of such services do not have access to certain personal data provided by users of this website. 

5. Links to Other Websites

This website may, from time to time, provide links to other websites. Guilt Lingerie has no control over such websites and is in no way responsible for the content thereof. This policy does not extend to your use of such websites. Users are advised to read the privacy policy or statement of other websites prior to using them.

6. Changes of Business Ownership and Control

6.1 Guilt Lingerie may, from time to time, expand or reduce its business and this may involve the sale and/or the transfer of all or part of Guilt Lingerie Ltd. Data provided by users will, where it is relevant to any part of our business be transferred along with that part and the new owner or newly controlling party will, under the terms of this policy, be permitted to use the data for the purposes for which it was originally supplied to us.

6.2 In the event that any data submitted by users is to be transferred in such a manner, you will not be contacted in advance nor informed of the changes.

7. Controlling Use of Your Data

7.1 Wherever you are required to submit data, you will be given options to restrict our use of that data. This may include use of data for direct marketing purposes. 

8. Your Right to Withhold Information

8.1 You may access certain areas of the website without providing any data at all. However, to use all features and functions available on the website you may be required to submit certain data.

8.2 You may restrict your internet browser's use of cookies. For more information see Clause 11.

9. Accessing your own Data

You have the right to ask for a copy of any of your personal data held by Guilt Lingerie (where such data is held) on payment of a small fee which will not exceed £10.00 (ten pounds).

10. Security

Data security is of great importance to Guilt Lingerie and to protect your data we have put in place suitable physical, electronic and managerial procedures to safeguard and secure data collected via this website. 

11. Cookies

11.1 This website may place and access certain cookies on your computer/smartphone. Guilt Lingerie uses cookies to improve your experience of using the website and to improve our range of products and services. Guilt Lingerie has carefully chosen these cookies and has taken steps to ensure that your privacy is protected and respected at all times.

11.2 All cookies used by this website are used in accordance with current UK and EU Cookie Law.

11.3 Before the website places cookies on your computer/smartphone, you will be presented with a banner. By giving your consent to the placing of cookies you are enabling Guilt Lingerie to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of cookies; however certain features of the website may not function fully or as intended.

11.4 Certain features of the website depend upon cookies to function. UK and EU Cookie Law deems these cookies to be 'strictly necessary'.

11.5 This website uses analytic services provided by Google. Website analytics refers to a set of tools used to collect and analyse usage statistics, enabling us to better understand how users use this website. This, in turn, enables us to improve the website and the products and services offered through it. You do not have to allow us to use these cookies, however whilst our use of them does not pose any risk to your privacy or your safe use of the website it does enable us to continually improve our business.

11.6 The analytic services used by this website use cookies to gather the required information. Certain cookies may be placed immediately when you decide to visit the website and it may not be possible to obtain your prior consent. You may remove these cookies and prevent future use of them by following the steps set out below.

11.7 You can choose to enable or disable cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all cookies or only third party cookies. By default most internet browsers accept cookies but this can be changed. For further details please consult the help menu in your internet browser.

11.8 You can choose to delete cookies at any time; however you may lose any information that enables you to access the website more quickly and efficiently including, but not limited to, personalisation settings.

11.9 It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.

12. Changes to this Policy

Guilt Lingerie reserves the right to change this policy as we may deem necessary from time to time, or as may be required by law. Any changes will be immediately posted on the website and you are deemed to have accepted the terms of the policy on your first use of the website following the alterations.